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The Bloom Journal

The History of the Christmas Wreath

The Christmas wreath, a ubiquitous symbol of the holiday season, has a rich history steeped in tradition and symbolism. This decorative item, often...

The Best Flower Delivery Options for Melbourne's Summer Months

As the city of Melbourne awakens to the warmth of another beautiful summer, there's no better way to celebrate the coming of a new season than with...

The October 2023 Kate Hill Bespoke Birthday Bouquet

At Kate Hill, we take pride in creating birthday floral arrangements that are more than just bouquets; they are unique expressions of the beauty of...

Understanding the investment in a luxury wedding bouquet

Along the journey to creating your dream wedding, every detail captured about you plays a role in expressing the essence of your love story on the ...

The September 2023 Kate Hill Bespoke Birthday Bouquet

Meticulously crafted by our expert team of florists, this exquisite birthday flower arrangement is the perfect blend of elegance and celebration, p...

Things to consider when Choosing your Perfect Melbourne Wedding Florist

Your choice of wedding florist can make or break the aesthetic of your big day. So, how do you select the right Melbourne wedding florist amidst th...

How Flowers Can Convey Unexpected Messages Across Different Cultures

Every blooming flower holds an enchanting aura of beauty and charm. However, beneath their aesthetic allure, flowers carry symbolic meanings that c...

Choosing the Perfect Winter Flower Delivery

Flowers have a unique power to convey emotions and uplift spirits, a power that becomes even more pronounced during the winter months. In Melbourne...

How, when, and why to use flowers in a new romance.

Amidst the myriad of luxury romantic gifting options, the timeless tradition of a flower delivery stands out as a deeply personal and sophisticate...

Wedding Flowers Highlight | Madeleine & Alexander

On a picture perfect summer day in Melbourne, Madeleine and Alexander celebrated their dream wedding day in the style of timeless elegance. Set ag...

Our Favourite Warm Hued Flowers for Cooler Months

As the temperature begins to drop in Melbourne, we love watching the natural landscapes around us transform. At the same time we start to change th...

Our top 5 Winter Flowers for your home right now

It's been a busy winter and lots of our customers are spending more time in doors entertaining and dressing up their homes with fresh winter blooms...